
Editor’s note: The webinar has ended and all links go to the product page.
As many of you know, I am very very picky about mobile sitebuilders. I get pitches to write about them all the time on mobienthusiast.mobi, and I have so far turned every one of them down because they are clunky and don’t work or make you use a subdomain or make you pay for the service every month without removing the company’s branding.
Yesterday I attended a webinar [edit: the webinar is over and now links to a product page with a how-to video from the webinar] hosted by my friends and mentors Jason Fladlien and Wilson Mattos. I know them personally, I have been coached by both of them and have paid a lot of money in travel fees and conference fees to see them speak because they are that good. Those of you who know me, know that I rarely attend conferences because I have small children at home and the investment had better be worth it for me to leave town.
The first half of the webinar is all about mobile and marketing and stats. The host, Jason Fladlien, gives slide after slide of marketing tips and techniques for why your clients should buy a true mobile site and not just one that has been modified for mobile with a WordPress plugin. I plan to use these strategies personally, as they make total sense to me.
The second part shows a mobile sitebuilder that has an emulator inside the WordPress dashboard, allows you to create icons on the fly without much editing, and has an interface that looks like the home page of an iPhone.
There will be a second webinar today at 12 noon Pacific Daylight time, and if you are interested in working with local businesses (or online businesses) without mobile sites, there are a lot of strategies here that you won’t want to miss. I would urge you to register for it even if it is the middle of the night in your part of the world, because they will email you a link to the replay.
I don’t remember everything I saw, but here are some of the things Jason touched on in the webinar and will likely cover again in the webinar today:
- Mobile marketing
- How to find clients
- How to build a mobile site (he does it live)
- Importance of keeping a site lightweight to load quickly and keep data costs low
- Why not to use video and how to do it if you insist on using it anyway
- How to make a header for a mobile site quickly and easily
- Where to find icons
- Q&A
I am sure I am forgetting something, but the overwhelming feeling I got looking at this mobile sitebuilder is that it has what I need and what I have been wanting personally for a long time. Let’s face it, it is very difficult work to make a mobile site work on a phone, and when you add tablets like the iPad into the mix, it’s very easy to throw your hands up in frustration and say, “ok, it’s just going to look like this.” Well, as a professional web designer, you can’t afford to do that when your reputation is on the line.
Disclosure: I am an affiliate for the product because I believe in the team, their customer support, and their refund policy. I only post products with affiliate links here if I have personally tested them or if I know the developer and have experienced their customer support and refund policy to be valid.
If you see this post after the webinar, contact me and let me know.

Editor’s note: This webinar has ended. Please subscribe to mobiEnthusiast.mobi to be informed of future webinars in advance.
My friends and mentors Jason Fladlien and Wilson Mattos make a lot of software for WordPress, and I’ve bought most of it. Not only that, they are world class sales pros, and really know how to put on a webinar.
Now they’ve created a product that uses WordPress to make simple mobile sites, and that could be just what you’re looking for as a mobile marketer, mobile developer, digital media agency or web developer.
Please join me for the mobile webinar and see for yourself if this would be a good way for you to add mobile marketing and mobile sites to your repertoire.
Bonus: mobile sites made with WordPress are a great small business alternative to pricey apps.

Until recently, most bloggers who use WordPress required a computer to write and upload their posts. Now, the WordPress Blackberry App lets Blackberry users take their work on the road. The app is designed to allow bloggers to write posts, edit pages, manage comments, and upload photos and videos. Both the self-hosted WordPress.org and WordPress.com (hosted by WordPress) are supported. The newest version of the app includes support for the Blackberry Torch 9800.
The WordPress Blackberry App is available at Blackberry App World for download with Windows computers (Apple/Mac users will receive an apology message with no way to download the app).
A free video on the app is available at WordPress.tv (destination site may not be supported on all mobile phones). Scroll through to the comment section for a robust discussion about supported phones, video formats (HTML5), and other helpful information. Support for the app is located at http://blackberry.forums.wordpress.org, and the official twitter account is @WPBlackBerry.
Attention Mobile Developers, Entrepreneurs and Small Business Owners
As the mobiEnthusiast, I purchased my first mobile (.mobi) domain name in 2007. It was an exciting day, and I had a vision for how the world would be able to access the internet from their phone and not be tied to a computer. I thought hard about the kinds of sites that would be worthwhile for people, and what kind of information they would need. Then I stopped in my tracks. I didn’t have the technical skills to pursue my passion for the mobile web.
Flash forward to 2010. I have more development skills, but my design skills are still lacking. My favorite development platform is WordPress, and yet, the options for mobile web have still been limited for most people by a brick wall of a learning curve for xhtml, php and css. WordPress is first and foremost a blogging platform, and so by definition, it is going to show dates for updates and require constant attention to keep it fresh for the search engines.
Finally, last month, I found a developer who has the experience to use device detection and the design skills to make the site look current. As of April 2010, there is a new WordPress Mobile Theme that will allow you to make a full mobile site without the constant updates required for blog posts. If you are a mobile domain name investor, this is a no-brainer. Yes, this is an affiliate link, because I believe so strongly in the product that I think my readers ought to have it, too. If you know me, I am very picky about what I will promote and make sure it works.
I worked very closely with the developer and have tested it myself on one of my sites that is in development. This is a very exciting day for people who want to build full websites for phones who are short in the technical and design skills department.
I’ll keep you posted.
Wordpress Mobile Pack Returns
[Note: most links in this post are not mobile friendly]
Here’s a shoutout to James Pearce and Andrea Trasatti for making a fantastic mobile plugin for WordPress (and another for Drupal) and for getting said WordPress mobile plugin returned to the download section of WordPress.org. Let’s give James his due (and traffic) and let him tell you about it in his own words on Tripleodeon.com.
Incidentally, James is updating the plugin, so watch for it in the next few days. James and Andrea, you rock!