Mobile Marketing Webinar with Mobile WordPress Sitebuilder Demo Today

Editor’s note: The webinar has ended and all links go to the product page.

As many of you know, I am very very picky about mobile sitebuilders. I get pitches to write about them all the time on mobienthusiast.mobi, and I have so far turned every one of them down because they are clunky and don’t work or make you use a subdomain or make you pay for the service every month without removing the company’s branding.

Yesterday I attended a webinar [edit: the webinar is over and now links to a product page with a how-to video from the webinar] hosted by my friends and mentors Jason Fladlien and Wilson Mattos. I know them personally, I have been coached by both of them and have paid a lot of money in travel fees and conference fees to see them speak because they are that good. Those of you who know me, know that I rarely attend conferences because I have small children at home and the investment had better be worth it for me to leave town.

The first half of the webinar is all about mobile and marketing and stats. The host, Jason Fladlien, gives slide after slide of marketing tips and techniques for why your clients should buy a true mobile site and not just one that has been modified for mobile with a WordPress plugin. I plan to use these strategies personally, as they make total sense to me.

The second part shows a mobile sitebuilder that has an emulator inside the WordPress dashboard, allows you to create icons on the fly without much editing, and has an interface that looks like the home page of an iPhone.

There will be a second webinar today at 12 noon Pacific Daylight time, and if you are interested in working with local businesses (or online businesses) without mobile sites, there are a lot of strategies here that you won’t want to miss. I would urge you to register for it even if it is the middle of the night in your part of the world, because they will email you a link to the replay.

I don’t remember everything I saw, but here are some of the things Jason touched on in the webinar and will likely cover again in the webinar today:

• Mobile marketing
• How to find clients
• How to build a mobile site (he does it live)
• Importance of keeping a site lightweight to load quickly and keep data costs low
• Why not to use video and how to do it if you insist on using it anyway
• How to make a header for a mobile site quickly and easily
• Where to find icons
• Q&A

I am sure I am forgetting something, but the overwhelming feeling I got looking at this mobile sitebuilder is that it has what I need and what I have been wanting personally for a long time. Let’s face it, it is very difficult work to make a mobile site work on a phone, and when you add tablets like the iPad into the mix, it’s very easy to throw your hands up in frustration and say, “ok, it’s just going to look like this.” Well, as a professional web designer, you can’t afford to do that when your reputation is on the line.

Disclosure: I am an affiliate for the product because I believe in the team, their customer support, and their refund policy. I only post products with affiliate links here if I have personally tested them or if I know the developer and have experienced their customer support and refund policy to be valid.

If you see this post after the webinar, contact me and let me know.

Admob Earnings Hacked

Our friend Dennis over at WAP Review had his site hacked recently and found his admob code had been switched and his earnings were being redirected to the hacker’s admob account. Take a moment to see if your admob codes are correct, and if they aren’t, it may be likely the hack is hidden inside a third party script. Have a look at WAPReview.mobi for the details and how to fix it.

Will Commission Junction Monetize Mobile?

If you’re out and about on a mobile phone, it can be a real hassle to find a pen and paper. One of the greatest advantages of creating a mobile website is the ability to create a link that enables web visitors to click to dial a phone number. For an example of this feature, have a look at Leucadia.mobi, a mobile website with helpful information for the community of Leucadia, California. Other than 911, all of the emergency numbers are click to call.

Until now, it’s been difficult for mobile publishers to monetize this feature. That could change soon. Commission Junction is having a free webinar on August 6 to detail the features of their pay-per-call program. I don’t know whether or not this will work to monetize a dot mobi site, but I am going to attend the webinar to find out.

Details are at cj.com (computer link). You will need your CID # to register. Your CID number can be found next to your name/company name in the upper right corner of the page after you have logged in.